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Understanding the Benefits of Social Media (with Ben Lavender) – Episode 18

Posted February 17, 2020

How are you utilizing social media to help grow your mortgage broker business? The British Mortgage Broker, Ben Lavender from Affordable Financial Services, sat down with our host, J.P. Hussey, to discuss his successes toward generating thousands of leads per month, and his process for always staying in front of his consumers. According to Ben, connecting and engaging with consumers is the most effective way to build your business within the broker world. In this episode, you’ll learn that social media is an ideal platform to show borrowers who you truly are, and create trustworthy relationships that will continuously put you top of mind. Tune in to this week’s episode of Broker to Broker to gain insights about the benefits of working with virtual assistants and the importance of standing out from the crowd. 

Show Notes: 

  • Getting to Know Ben (3:05) 
  • Journey into the Mortgage Industry (8:49) 
  • Learning the Mortgage Business (15;16) 
  • Deciding to Go Broker (19:40) 
  • Set-Up of Affordable Financial (28:20) 
  • Generating Thousands of Leads Per Month (32:54) 
  • Becoming a Social Media Personality (36:14) 
  • Advice to Revamp Your Business (47:54) 
  • Future of the Mortgage Industry (51:00)
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