Above all titles, Chris Vinson holds his role as a husband and father of two as the most important. It’s this deep commitment to family that shapes how he leads and inspires others every day. As the mastermind behind the Mortgage Division at Plains Commerce Bank, Chris brings the same dedication he shows at home to his work, guiding mortgage professionals across the nation with genuine care and passion.

Starting from humble beginnings in 2001, Chris has built an impressive career by focusing on what truly matters—helping others be the best they can be. His approach centers on the concept of becoming a “Mortgage Designer,” where professionals take control of their careers, shaping not just their work, but their entire lives.

With over two decades of experience, Chris leads a team that produces thousands of originations each month, cultivating an environment where growth, innovation, and customer experience are key. Under his leadership, the team has captured over 25% of the regional market share and has been named Sioux Falls Local Best Mortgage Company every year since 2013.

But what truly sets Chris apart is his dedication to empowering others. He’s not just leading Mortgage Bankers; he’s coaching CEOs and Loan Originators nationwide to adopt the mindset and skills of a Mortgage Designer, ensuring they have the tools needed to succeed in both life and work.

For Chris, success isn’t just about personal accomplishments—it’s about inspiring others to design their own paths to success.

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