🎙 Episode 29: ADUs, Rental Income Rules & The SELL Framework
Hosted by Jonathon Haddad, AIME’s Chairman & CEO, and Tommy Golightly, AIME’s Marketing Manager.
🔥 Broker Buzz
- Unfinished ADUs & Appraisals: What Fannie Mae actually allows, how appraisers treat zoning and comparables, and when “subject to” conditions will derail a deal.
- Rental Income Without Taxes Filed: When it’s acceptable, when it’s not, and the hard truths about clients trying to qualify with unreported income.
- FHA Occupancy Rules: How to spot red flags when clients buy a multi-unit with FHA and suddenly want to move into a single-family unit (plus how to protect your license).
đź’ˇ Sales Pitch Training | The SELL Framework
- Elevate every touchpoint: Use your clients’ questions as teaching moments to establish authority.
- Lead with relevance: Match your timing, tone, and rhythm so your message lands when it matters most.
- Lock the loop: Never leave a call open-ended. Set the next step and secure commitment whenever possible.
đź“– Story Time | Owning Your Mistakes
Jon shares a childhood story of “comb hockey”: Broken glass, brotherly loyalty and the lesson that running from problems only makes them worse. In business and in life, facing your challenges head-on is often the only way forward.
Sharpen your loan knowledge, upgrade your sales rhythm, and strengthen your mindset with another power-packed session.
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